Major League Baseball’s owners have voted to extend the contract of commissioner Rob Manfred through the 2028 season, reports Evan Drellich of The Athletic. The four-year extension will run through Jan. 25, 2029. The league has since announced the extension via press release.
“It is an honor to serve the best game in the world and to continue the pursuit of strengthening our sport on and off the field,” Manfred said within today’s press release. “This season our players are displaying the most vibrant version of our game, and sports fans are responding in a manner that is great for Major League Baseball’s future. Together, all of us in the game will work toward presenting our sport at its finest and broadening its reach and impact for our loyal fans.”
A new contract for Manfred was seen as a foregone conclusion. Manfred was unanimously approved for a five-year extension when his contract was last up for vote, and he needed only a simple majority to be extended once again. He’s been the commissioner since 2014, when he succeeded the retiring Bud Selig.
“At a critical moment in the history of our game, Commissioner Manfred has listened to our fans and worked closely with our players to improve America’s pastime,” said Mariners chairman John Stanton, who also served as the chair for the meeting in which the vote was held. “Under his leadership, we have been responsive to the fans’ desire for more action and better pace, continued the game’s spirit of innovation, expanded MLB’s role in youth baseball and softball, and beyond. The significant momentum that MLB has built reflects his ongoing initiatives that are advancing the game.”
While Manfred is unpopular with a notable portion of the fanbase — many bristle at recent rule changes, expansion of the playoff format, the commissioner’s past comments calling the World Series trophy a “piece of metal,” etc. — the owners have good reason to extend his contract. Manfred has helmed negotiations of lucrative national television contracts with FOX, Turner Sports and ESPN, in addition to brokering highly profitable streaming deals with Apple and NBC Universal (Peacock). Heading into the 2022 season, Forbes reported that each MLB team was set to receive a hefty $65MM from those national television and streaming deals alone — before even considering gate revenue, local television deals, etc.
Manfred also navigated two of the most challenging period in recent MLB history, representing the owners’ interest along the way during return-to-play negotiations during the pandemic-shortened 2020 season and during the recent wave of collective bargaining with the MLB Players Association.
The league implemented what ended up being a 99-day lockout following the 2021 season, but after months of negotiation with the MLBPA, the two sides wound up reaching an agreement on a new collective bargaining agreement spanning the 2022-26 seasons. The eleventh-hour deal was reached in time for a full slate of 162 games to be played last year — this time with a newly expanded 12-team postseason format.
Broadly speaking, the business of baseball is as profitable as ever. Manfred told Bill Shaikin of the Los Angeles Times last year that league revenues were approaching a record $11 billion for the 2022 season. It likely wasn’t coincidental that MLB took the time this morning to highlight how last night’s average MLB attendance was its best non-holiday performance on a Tuesday since 2015 and second-best since 2008. As the sport moves further and further from that shortened 2020 season that was played in the absence of fan attendance, ownership is clearly confident in Manfred’s ability to bring about further revenue growth.